Bauer Media Group-
Founded in Hamburg in 1875, Bauer Media Group is a multimedia conglomerate that has produced media content for the last 140 years through the five generations of the Bauer family. According to their website they are “Europe's leading digital commercial radio broadcaster and audio operator”. The group operates worldwide with a workforce of 16,000 in 13 different countries helping with the production of 600 magazines, 400 digital products and 50 radio and TV stations as well as print shops, postal and marketing services. They supply media content for all ages and cultures.
On their website, Bauer states the purpose of their company is “Bauer Media Group is on a transformation journey, and much work has been done on articulating out the role we want to play, as a company, in this fast-changing world: who we are, what impact we want to have, and what we stand for. We call this our Purpose, and in a nutshell, it is about enriching everyday life.”
Bauer’s website also states that their “two high-performance printing plants (in Ciechanow and Wyktoty, Poland) are among the most modern in Europe. Both produce over 80 regular magazines that are sold across the continent” including the UK. Because of this, at least one in three magazines sold in the UK will be a Bauer title with 40 magazine brands, and 153 million copies being sold annually.
Some of their most well known titles in the UK include-
- Empire (Film magazine)
- KISS (radio station)
- Total Tv Guide (Tv Guide)
- Take A Break (women's magazine)
- Magic (25+ radio station)
- Puzzles (Magazine puzzles printed larger than normal)
- Grazia (weekly women's magazine)
- Cosmopolitan (monthly fashion and entertainment magazine)
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